What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

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August 11, 2026

Latest Find

Featured

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

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Princess Charlene, Accessories, Rings

All tagged 17Aug14

G.Kero Space Man Shirt in White

May 10

May 10 G.Kero Space Man Shirt in White

Charlotte Casiraghi, Tops

Orit Elhanati Abyss Necklace in Yellow Gold

May 18

May 18 Orit Elhanati Abyss Necklace in Yellow Gold

Crown Princess Mary, Accessories, Necklace

Prada Cap Sleeve Pleated Knee-Length Dress in Yellow

May 18

May 18 Prada Cap Sleeve Pleated Knee-Length Dress in Yellow

Crown Princess Mary, Dresses, Princess Claire, Crown Princess Mette Marit, Princess Josephine

Misha Nonoo Honoria Coat in Black

Feb 12

Feb 12 Misha Nonoo Honoria Coat in Black

Princess Eugenie, Outerwear

Christian Louboutin Simple 100 Pumps in Nude Patent Leather

Sep 18

Sep 18 Christian Louboutin Simple 100 Pumps in Nude Patent Leather

Crown Princess Mary, Shoes, Crown Princess Mette Marit, Princess Charlene