What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 17Jan08

Yanes Butterfly Diamond Earrings

Sep 21

Sep 21 Yanes Butterfly Diamond Earrings

Queen Letizia, Accessories, Earrings

Joseph Animal Print Silk Dress

Jul 3

Jul 3 Joseph Animal Print Silk Dress

Duchess of Cambridge, Dresses

Jul 3

Jul 3 Day Birger et Mikkelsen Brocade Coat in Black

Duchess of Cambridge, Outerwear