What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

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Crown Princess Mary, Tops

All tagged 17Nov25-V

Skultuna Bouclé Hoop Earrings in Gold Plated

Oct 9

Oct 9 Skultuna Bouclé Hoop Earrings in Gold Plated

Crown Princess Victoria, Accessories, Earrings

Rodebjer Abelia Belt

Jul 17

Jul 17 Rodebjer Abelia Belt

Crown Princess Victoria, Accessories

Valerie Selma Long Dress

Jan 8

Jan 8 Valerie Selma Long Dress

Crown Princess Victoria, Dresses

Toteme Evening Clutch

Sep 11

Sep 11 Toteme Evening Clutch

Princess Nina, Bags, Crown Princess Victoria

Engelbert Stockholm Mini Choker

Jul 14

Jul 14 Engelbert Stockholm Mini Choker

Crown Princess Victoria, Accessories, Necklace