What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

August 22, 2026

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Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

All tagged 17Oct13

Dec 23

Dec 23 Topshop Mini Tartan Duffle Bag

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Dec 30

Dec 30 Jenny Packham Acacia Crystal Necklace

Sarah Williams

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Oct 13

Oct 13 LK Bennett Shilo Pumps in Taupe Patent Leather

Sarah Williams

Crown Princess Victoria, Shoes

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Oct 4 By Malene Birger Dandes Metallic Skirt

Sarah Williams

Crown Princess Victoria, Bottoms

Sep 24

Sep 24 Maje Madison Dress in Green

Polka Popp

Princess Beatrice, Dresses

Aug 7

Aug 7 By Malene Birger Otieno Blouse

Sarah Williams

Crown Princess Victoria, Tops

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 23 Topshop Mini Tartan Duffle Bag

Dec 30 Jenny Packham Acacia Crystal Necklace

Oct 13 LK Bennett Shilo Pumps in Taupe Patent Leather

Oct 4 By Malene Birger Dandes Metallic Skirt

Sep 24 Maje Madison Dress in Green

Aug 7 By Malene Birger Otieno Blouse

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