What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Madeleine meets Bonnie with Min Stora Dag

September 19, 2026

Princess Madeleine meets Bonnie with Min Stora Dag

September 19, 2026

On Wednesday, Princess Madeleine met with 13-year-old Bonnie at the Royal Palace as Patron of Min Stora Dag.

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September 19, 2026

Latest Find

Featured

Johanna Ortiz Intricate Islands Blouse

Queen Maxima, Tops

Johanna Ortiz Intricate Islands Blouse

Queen Maxima, Tops

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Queen Maxima, Tops

All tagged 18Aug22

Michel Vivien Selayn Sandals

Aug 18

Aug 18 Michel Vivien Selayn Sandals

Crown Princess Mary, Shoes

Erdem Fraser Floral Print Dress

Jul 3

Jul 3 Erdem Fraser Floral Print Dress

Crown Princess Mary, Dresses

Dulong Fine Jewelry Vega Bracelet in Gold

Sep 8

Sep 8 Dulong Fine Jewelry Vega Bracelet in Gold

Crown Princess Mary, Accessories, Bracelet

Dulong Fine Jewelry Delphis Earrings in Gold

Jun 12

Jun 12 Dulong Fine Jewelry Delphis Earrings in Gold

Crown Princess Mary, Accessories, Earrings, Princess Isabella, Princess Josephine

Rebekka Notkin Cuff Bracelet in Gold

Nov 3

Nov 3 Rebekka Notkin Cuff Bracelet in Gold

Crown Princess Mary, Accessories, Bracelet