What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

Read more →

August 26, 2026

Latest Find

Featured

Bode Sylphid Dress in Pink/Cream

Princess Alexandra Monaco, Dresses

Bode Sylphid Dress in Pink/Cream

Princess Alexandra Monaco, Dresses

Read more →

Princess Alexandra Monaco, Dresses

All tagged 19Jan26-InS

Gioseppo Aitkin Elastic Boots

Jan 19

Jan 19 Gioseppo Aitkin Elastic Boots

Infanta Sofia, Shoes

Carolina Herrera Sleeved Tweed Dress with Pearl Buttons

Jan 19

Jan 19 Carolina Herrera Sleeved Tweed Dress with Pearl Buttons

Infanta Sofia, Dresses

COS Belted Double-Faced Wool Coat

Feb 25

Feb 25 COS Belted Double-Faced Wool Coat

Queen Letizia, Outerwear, Infanta Sofia