What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 1Oct09

Fendi Celia Mumma Bucket One Shoulder Bag

Aug 5

Aug 5 Fendi Celia Mumma Bucket One Shoulder Bag

Queen Anne Marie, Bags

Hugo Boss Denna Stretch Wool Blend Dress in Black

Feb 17

Feb 17 Hugo Boss Denna Stretch Wool Blend Dress in Black

Crown Princess Mary, Dresses

Miu Miu Snakeskin Platform Pumps

Jun 9

Jun 9 Miu Miu Snakeskin Platform Pumps

Crown Princess Victoria, Shoes, Princess Madeleine, Zara Phillips

Chanel Comète Earrings

Sep 10

Sep 10 Chanel Comète Earrings

Queen Letizia, Earrings, Accessories