What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 20Aug19

Tod's Joy Large Shopping Bag

Nov 6

Nov 6 Tod's Joy Large Shopping Bag

Crown Princess Mary, Bags

Charlotte Bonde Anna Necklace in Jade Gold

Dec 26

Dec 26 Charlotte Bonde Anna Necklace in Jade Gold

Crown Princess Victoria, Accessories, Necklace

Nike Air VaporMax FlyKnit 2 Sneakers in Grey and Pink

Aug 24

Aug 24 Nike Air VaporMax FlyKnit 2 Sneakers in Grey and Pink

Crown Princess Mary, Shoes