What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

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August 11, 2026

Latest Find

Featured

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

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Princess Charlene, Accessories, Rings

All tagged 20Feb16

Bottega Veneta Oversized Cashmere Coat in Black

Mar 20

Mar 20 Bottega Veneta Oversized Cashmere Coat in Black

Grand Duchess Maria Teresa, Outerwear

Chloé Satin Shift Dress in Emerald Green

Apr 15

Apr 15 Chloé Satin Shift Dress in Emerald Green

Princess Eugenie, Dresses

Zara Combined High Heel Strappy Shoes

Feb 26

Feb 26 Zara Combined High Heel Strappy Shoes

Princess Eugenie, Shoes