What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 20Oct15-Eug

Carvela by Kurt Geiger Super Ankle Boots in Black

Feb 10

Feb 10 Carvela by Kurt Geiger Super Ankle Boots in Black

Princess Eugenie, Shoes

Theodora Warre Tooth Hoop Earrings with Crystal Quartz

Jan 17

Jan 17 Theodora Warre Tooth Hoop Earrings with Crystal Quartz

Princess Eugenie, Accessories, Earrings

A.L.C. Louise Tie-Dye Dress in Black/White

Feb 18

Feb 18 A.L.C. Louise Tie-Dye Dress in Black/White

Princess Eugenie, Dresses

Zara Hand Made Wrap Coat in Black

Feb 2

Feb 2 Zara Hand Made Wrap Coat in Black

Princess Eugenie, Outerwear