What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 21Jul13

Heavenly Necklaces Gemstone Bracelet in Aqua Chalcedony

Jul 8

Jul 8 Heavenly Necklaces Gemstone Bracelet in Aqua Chalcedony

Countess of Wessex, Accessories, Bracelet

Natan Short-Sleeve Dress with Peter Pan Collar

Dec 9

Dec 9 Natan Short-Sleeve Dress with Peter Pan Collar

Princess Eléonore, Dresses

Natan Boat-Neck Dress with 3/4 Length Sleeves

Dec 9

Dec 9 Natan Boat-Neck Dress with 3/4 Length Sleeves

Princess Elisabeth, Dresses