What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 22Apr22-S

Sophie Habsburg Tahiti Bag in Beige

Apr 22

Apr 22 Sophie Habsburg Tahiti Bag in Beige

Countess of Wessex, Bags

Giuliva Heritage Dora Dress in Red

Apr 22

Apr 22 Giuliva Heritage Dora Dress in Red

Countess of Wessex, Dresses

Chloé Eliza Sandals

Jan 16

Jan 16 Chloé Eliza Sandals

Countess of Wessex, Shoes