What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Happy 7th Birthday to Prince Louis!

Apr 23, 2025

Happy 7th Birthday to Prince Louis!

Apr 23, 2025

Apr 23, 2025

Latest Find

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Theory Cashmere Sweater

Princess Eugenie, Tops

Theory Cashmere Sweater

Princess Eugenie, Tops

Princess Eugenie, Tops

All tagged 23Apr25-V

Zara Blazer with Tuxedo Collar in Blue

Apr 2

Apr 2 Zara Blazer with Tuxedo Collar in Blue

Crown Princess Victoria, Outerwear

Ebba Brahe Shoot the Stars Earrings

Jan 27

Jan 27 Ebba Brahe Shoot the Stars Earrings

Crown Princess Victoria, Accessories, Earrings

Nili Lotan Davy Silk Blouse in Ivory

Apr 18

Apr 18 Nili Lotan Davy Silk Blouse in Ivory

Crown Princess Victoria, Tops

Zara ZW Collection Flared Trousers in Blue

Apr 16

Apr 16 Zara ZW Collection Flared Trousers in Blue

Princess Eléonore, Bottoms, Crown Princess Victoria

Sania D'Mina Roe Boots

Nov 30

Nov 30 Sania D'Mina Roe Boots

Crown Princess Victoria, Shoes

Kalevala Dream Brooch

Jun 19

Jun 19 Kalevala Dream Brooch

Crown Princess Victoria, Queen Sonja, Grand Duchess Maria Teresa, Queen Silvia, Accessories

Stella McCartney Cavendish Clutch

Oct 13

Oct 13 Stella McCartney Cavendish Clutch

Crown Princess Victoria, Bags

Luc of Sweden Horseshoe Necklace

Aug 31

Aug 31 Luc of Sweden Horseshoe Necklace

Crown Princess Victoria, Necklace