What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

Featured

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

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Princess Laurentien, Accessories, Bracelet

All tagged 23Jun25-Math1

Christian Dior Dioressence 70 Pumps in Beige Suede

May 13

May 13 Christian Dior Dioressence 70 Pumps in Beige Suede

Queen Mathilde, Shoes

Natan Couture Short Sleeves Lamb Leather Dress in Pale Green

Dec 15

Dec 15 Natan Couture Short Sleeves Lamb Leather Dress in Pale Green

Queen Mathilde, Dresses

Natan Couture Noho Cape in Pale Green

Dec 15

Dec 15 Natan Couture Noho Cape in Pale Green

Queen Mathilde, Outerwear

Christian Dior C'est Dior Bag in Light Pink

Jun 27

Jun 27 Christian Dior C'est Dior Bag in Light Pink

Queen Mathilde, Bags