What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Grand Duchess Maria Teresa takes part in Paralympic Day 2026

October 26, 2026

Grand Duchess Maria Teresa takes part in Paralympic Day 2026

October 26, 2026

On Saturday, Grand Duchess Maria Teresa took part in Paralympic Day 2026, a day dedicated to Paralympic sport and inclusion.

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October 26, 2026

Latest Find

Featured

Erdem Embellished Appliquéd Crepe Midi Dress in Navy

Princess Caroline, Dresses

Erdem Embellished Appliquéd Crepe Midi Dress in Navy

Princess Caroline, Dresses

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Princess Caroline, Dresses

All tagged 24Feb23-V1

Tiger of Sweden Ruma Blazer in Peacoat Blue

Dec 1

Dec 1 Tiger of Sweden Ruma Blazer in Peacoat Blue

Crown Princess Victoria, Outerwear

Gianvito Rossi Gianvito 85 Pumps in Navy Suede

Nov 12

Nov 12 Gianvito Rossi Gianvito 85 Pumps in Navy Suede

Duchess of Cambridge, Shoes, Crown Princess Victoria

H&M Pleated Skirt in Teal

Nov 9

Nov 9 H&M Pleated Skirt in Teal

Crown Princess Victoria, Bottoms

Kreuger Jewellery Amiral Oval Pearl Earrings

Sep 17

Sep 17 Kreuger Jewellery Amiral Oval Pearl Earrings

Crown Princess Victoria, Accessories, Earrings

Quidam Calfskin Leather Clutch in Navy

Sep 15

Sep 15 Quidam Calfskin Leather Clutch in Navy

Crown Princess Victoria, Bags, Crown Princess Mary