What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 24Sept08

Alexandra Plata Glam Rock Bracelet

Sep 21

Sep 21 Alexandra Plata Glam Rock Bracelet

Queen Letizia, Accessories, Bracelet

Massimo Dutti White Printed Blouse

Sep 13

Sep 13 Massimo Dutti White Printed Blouse

Queen Letizia, Tops

Taryn Rose Fortune Pumps

Jun 20

Jun 20 Taryn Rose Fortune Pumps

Crown Princess Victoria, Shoes

Prada Alligator Peep-Toe Pumps in Brown

Sep 12

Sep 12 Prada Alligator Peep-Toe Pumps in Brown

Crown Princess Mette Marit, Shoes

Armani Collezioni Scoop Neck Velvet Dress

Aug 8

Aug 8 Armani Collezioni Scoop Neck Velvet Dress

Crown Princess Victoria, Dresses

Prada Silk Button Up Top

Jun 16

Jun 16 Prada Silk Button Up Top

Crown Princess Victoria, Tops

Nancy Gonzalez Small Flap Clutch in Black

Sep 28

Sep 28 Nancy Gonzalez Small Flap Clutch in Black

Crown Princess Victoria, Bags