What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

Featured

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

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Princess Laurentien, Accessories, Bracelet

All tagged 25Apr17-Bea

Reiss Alina Belt in Black

Dec 29

Dec 29 Reiss Alina Belt in Black

Princess Beatrice, Accessories

Accessorize Rose Crossbody Bag with Bee Embroidery

Apr 27

Apr 27 Accessorize Rose Crossbody Bag with Bee Embroidery

Princess Beatrice, Bags

Rag & Bone Basha Short Sleeve Dress in Navy

Apr 27

Apr 27 Rag & Bone Basha Short Sleeve Dress in Navy

Princess Beatrice, Princess Eugenie, Dresses

Carvela Glance High Heel Court Shoes in Black

Feb 9

Feb 9 Carvela Glance High Heel Court Shoes in Black

Princess Beatrice, Princess Eugenie, Shoes