What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 25Dec25-Jos

Prada Swing Coat

Dec 25

Dec 25 Prada Swing Coat

Princess Josephine, Outerwear

Aiayu Helen Classic Clutch in Green

Jun 20

Jun 20 Aiayu Helen Classic Clutch in Green

Princess Josephine, Bags

Billi Bi A1171 Ankle Boots in Black Suede

Dec 24

Dec 24 Billi Bi A1171 Ankle Boots in Black Suede

Princess Isabella, Shoes, Princess Josephine