What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

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October 3, 2026

Latest Find

Featured

Hot Futures Cosmic Rebel Sunglasses in Hellish Red & Smoke

Princess Eugenie, Accessories, Sunglasses

Hot Futures Cosmic Rebel Sunglasses in Hellish Red & Smoke

Princess Eugenie, Accessories, Sunglasses

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Princess Eugenie, Accessories, Sunglasses

All tagged 25Jun26-V

Newhouse Mimmi Oxford Shirt

Jun 25

Jun 25 Newhouse Mimmi Oxford Shirt

Crown Princess Victoria, Tops

Tretorn Wings Rain Jacket in Sand

Aug 22

Aug 22 Tretorn Wings Rain Jacket in Sand

Crown Princess Victoria, Outerwear

Engelbert Stockholm Mini Choker

Jul 14

Jul 14 Engelbert Stockholm Mini Choker

Crown Princess Victoria, Accessories, Necklace

Merrell Moab FST GTX

Mar 17

Mar 17 Merrell Moab FST GTX

Crown Princess Victoria, Shoes