What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 25Nov19-A

Stine Goya Lea Aviary Silk Blouse

Nov 25

Nov 25 Stine Goya Lea Aviary Silk Blouse

Crown Princess Mary, Tops

Strenesse Virgin Wool Skirt in Blue

Nov 25

Nov 25 Strenesse Virgin Wool Skirt in Blue

Crown Princess Mary, Bottoms

Strenesse Long Cut Virgin Wool Coat in Blue

Nov 25

Nov 25 Strenesse Long Cut Virgin Wool Coat in Blue

Crown Princess Mary, Outerwear

1602 Konvo Clutch in Nude Croco

Sep 27

Sep 27 1602 Konvo Clutch in Nude Croco

Crown Princess Mary, Bags

Dulong Fine Jewelry Anello Freshwater Pearl Bracelet

Sep 8

Sep 8 Dulong Fine Jewelry Anello Freshwater Pearl Bracelet

Crown Princess Mary, Bracelet, Crown Princess Victoria, Accessories

Gianvito Rossi Gianvito 105 Pumps in Nude Python

Aug 26

Aug 26 Gianvito Rossi Gianvito 105 Pumps in Nude Python

Crown Princess Mary, Shoes