What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

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Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 26Nov08

Arabel Lebrusan Filigree Links Drop Earrings

Sep 21

Sep 21 Arabel Lebrusan Filigree Links Drop Earrings

Queen Letizia, Accessories, Earrings

Natan Silk Draped Collar Dress

Aug 7

Aug 7 Natan Silk Draped Collar Dress

Crown Princess Victoria, Dresses

BCBG MaxAzria Chiffon Gown

May 14

May 14 BCBG MaxAzria Chiffon Gown

Princess Madeleine, Gowns