What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

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Christine Bekaert Cosmos Stud Earrings

Queen Mathilde, Accessories, Earrings

Christine Bekaert Cosmos Stud Earrings

Queen Mathilde, Accessories, Earrings

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Queen Mathilde, Accessories, Earrings

All tagged 26Nov23-Eug

Chanel Studded Quilted Flap Bag in Black

Nov 27

Nov 27 Chanel Studded Quilted Flap Bag in Black

Princess Eugenie, Bags

Nooz Optics Cruz Polarized Sunglasses in Tortoise

Feb 25

Feb 25 Nooz Optics Cruz Polarized Sunglasses in Tortoise

Princess Eugenie, Accessories, Sunglasses

Maje Stud-Embellished Midi Dress in Black

Oct 13

Oct 13 Maje Stud-Embellished Midi Dress in Black

Princess Eugenie, Dresses

Topshop Premium Sleeveless Duster Coat in Blue

Feb 9

Feb 9 Topshop Premium Sleeveless Duster Coat in Blue

Princess Eugenie, Outerwear