What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

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Crown Princess Mary, Tops

All tagged 2Oct25-Sil

Weill Dual Material Tweed Dress

Oct 2

Oct 2 Weill Dual Material Tweed Dress

Queen Silvia, Dresses

Weill Tailored Check Bouclé Jacket

May 8

May 8 Weill Tailored Check Bouclé Jacket

Queen Silvia, Outerwear

Chanel Lambskin Ballerinas in Beige & Black

Jul 13

Jul 13 Chanel Lambskin Ballerinas in Beige & Black

Meghan Markle, Shoes, Queen Silvia, Princess Beatrice, Crown Princess Mary, Charlotte Casiraghi, Princess Astrid, Princess Isabella, Crown Princess Victoria