What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Queen Mary attends COP31 - Day 2

November 11, 2026

Queen Mary attends COP31 - Day 2

November 11, 2026

On Tuesday, Queen Mary attended the second day of COP31 in Antalya, Türkiye.

Read more →

November 11, 2026

Latest Find

Featured

The Fold Adelaide Trousers in Vibrant Green

HGD Stéphanie, Bottoms

The Fold Adelaide Trousers in Vibrant Green

HGD Stéphanie, Bottoms

Read more →

HGD Stéphanie, Bottoms

All tagged 31Jul11

Lanvin Ballet Flats in Black Patent Leather

Jun 2

Jun 2 Lanvin Ballet Flats in Black Patent Leather

Princess Beatrice, Princess Eugenie, Shoes

Anya Hindmarch Striped Canvas Tote

Mar 27

Mar 27 Anya Hindmarch Striped Canvas Tote

Zara Phillips, Bags

Yves Saint Laurent Muse Large Leather Tote in Emerald

Jul 1

Jul 1 Yves Saint Laurent Muse Large Leather Tote in Emerald

Countess of Wessex, Bags