What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 3Feb15

Magrit 18920 Platform Pumps in Light Grey Suede

Mar 12

Mar 12 Magrit 18920 Platform Pumps in Light Grey Suede

Queen Letizia, Shoes

Felipe Varela Plum Wool Jacket

Feb 14

Feb 14 Felipe Varela Plum Wool Jacket

Queen Letizia, Outerwear

Prada Buffalo Sound Lock Bag in Nude Snakeskin

Aug 1

Aug 1 Prada Buffalo Sound Lock Bag in Nude Snakeskin

Bags, Crown Princess Mette Marit

LK Bennett Sledge Pumps in Black Patent Leather

Sep 9

Sep 9 LK Bennett Sledge Pumps in Black Patent Leather

Queen Maxima, Shoes

Natan Wide Belted Coat in Red

Apr 5

Apr 5 Natan Wide Belted Coat in Red

Queen Maxima, Outerwear

Saint Laurent Hat in Black Felted Rabbit Fur

Nov 11

Nov 11 Saint Laurent Hat in Black Felted Rabbit Fur

Crown Princess Victoria, Hats

By Malene Birger Foca Blazer

Aug 12

Aug 12 By Malene Birger Foca Blazer

Crown Princess Victoria, Outerwear

Links of London Hope Egg Earrings

Jun 28

Jun 28 Links of London Hope Egg Earrings

Duchess of Cambridge, Accessories, Earrings, Queen Letizia