What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

Featured

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

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Princess Charlene, Shoes

All tagged 3Jun23-C

Marni Tropicalia Bucket Bag in Tan Leather and Raffia

Jun 3

Jun 3 Marni Tropicalia Bucket Bag in Tan Leather and Raffia

Princess Claire, Bags

Celena Paris Claudia Sandals in Python

Mar 4

Mar 4 Celena Paris Claudia Sandals in Python

Princess Claire, Shoes

Étoile Isabel Marant Sichelle Dress in Black Floral

Sep 10

Sep 10 Étoile Isabel Marant Sichelle Dress in Black Floral

Princess Claire, Dresses