What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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October 25, 2026

Grand Duke Guillaume and Grand Duchess Stéphanie inaugurate National Archives of Luxembourg building

October 25, 2026

On Friday, Grand Duke Guillaume and Grand Duchess Stéphanie inaugurated the new building of the National Archives of Luxembourg in Esch-sur-Alzette.

October 25, 2026

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Countess of Wessex, Shoes

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Feb 7 Stella McCartney S-Wave Sunglasses in Brown

Feb 6 Missoma Axiom Chain Bracelet

Oct 7 Giulia Barela Poetica Small Hoop Earrings

Sep 18 Zimmermann Halliday Ruffled Midi Dress

Jun 7 Chloé Fitted Blazer

Jun 16 Penelope Chilvers Valenciana Espadrille

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