What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

October 10, 2026

Crown Princess Victoria attends Ocean Dreams screening

October 10, 2026

On Tuesday, Crown Princess Victoria attended a preview screening of Ocean Dreams at the Natural History Museum in Stockholm.

October 10, 2026

Latest Find

Featured

HGD Stéphanie, Accessories, Earrings

H. Stern Rock Season Earrings

HGD Stéphanie, Accessories, Earrings

All tagged 7Nov11

Feb 20

Feb 20 Filippa K Leather Buckle Booties

Sarah Williams

Crown Princess Victoria, Shoes

Feb 21

Feb 21 Magrit Mesh Inserts Peep Toe Pumps

Heaven

Queen Letizia, Shoes

May 31

May 31 Sophie by Sophie Briolette Necklace

Sarah Williams

Crown Princess Victoria, Accessories, Necklace

Dec 26

Dec 26 Charlotte Bonde Sofia Amazon Earrings in Green Quartz

Sarah Williams

Crown Princess Victoria, Accessories, Earrings

Nov 24

Nov 24 Felipe Varela Ruffle-Front Sheath Dress in Grey

Heaven

Queen Letizia, Dresses

Dec 24

Dec 24 Greta Hanna Dress in Maroon

Sarah Williams

Crown Princess Victoria, Dresses

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Feb 20 Filippa K Leather Buckle Booties

Feb 21 Magrit Mesh Inserts Peep Toe Pumps

May 31 Sophie by Sophie Briolette Necklace

Dec 26 Charlotte Bonde Sofia Amazon Earrings in Green Quartz

Nov 24 Felipe Varela Ruffle-Front Sheath Dress in Grey

Dec 24 Greta Hanna Dress in Maroon

Follow Us

About Us

Blog

Recently Added

Shop