What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Spanish State Visit to Finland - Day 1

October 5, 2026

Spanish State Visit to Finland - Day 1

October 5, 2026

On Monday, King Felipe and Queen Letizia started a state visit to Finland.

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October 5, 2026

Latest Find

Featured

Loro Piana Debra Blouse in Grey

Princess Charlene, Tops

Loro Piana Debra Blouse in Grey

Princess Charlene, Tops

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Princess Charlene, Tops

All tagged 8Jun23-S

Ray-Ban RB4227 Sunglasses in Light Havana

Jun 10

Jun 10 Ray-Ban RB4227 Sunglasses in Light Havana

Countess of Wessex, Accessories, Sunglasses

ME and EM Flower Silhouette Drawstring Maxi Dress

Jun 8

Jun 8 ME and EM Flower Silhouette Drawstring Maxi Dress

Countess of Wessex, Dresses

Sophie Habsburg Ischia Large Bag

May 7

May 7 Sophie Habsburg Ischia Large Bag

Countess of Wessex, Bags

Penelope Chilvers High Catalina Cotton Espadrille Wedges

Feb 23

Feb 23 Penelope Chilvers High Catalina Cotton Espadrille Wedges

Countess of Wessex, Shoes