What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snakes Ring in 18k Gold, Green Tourmaline and Diamonds

Benedikte Thoustrup, Accessories, Rings

Ole Lynggaard Snakes Ring in 18k Gold, Green Tourmaline and Diamonds

Benedikte Thoustrup, Accessories, Rings

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Benedikte Thoustrup, Accessories, Rings

All tagged 8May24-V

The Extreme Collection Paris Blazer

Apr 20

Apr 20 The Extreme Collection Paris Blazer

Crown Princess Victoria, Outerwear

Gant Peached Bow Blouse in White

Mar 25

Mar 25 Gant Peached Bow Blouse in White

Crown Princess Victoria, Tops

Saint Laurent Le Maillon Satchel Bag in Black Smooth Leather

Nov 10

Nov 10 Saint Laurent Le Maillon Satchel Bag in Black Smooth Leather

Crown Princess Victoria, Bags