What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

Featured

Natan Marmo Slingback Pumps in Light Pink Patent

Queen Maxima, Shoes

Natan Marmo Slingback Pumps in Light Pink Patent

Queen Maxima, Shoes

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Queen Maxima, Shoes

All tagged 9Apr05-Bea

Prada Satin Top-Handle Evening Bag

May 17

May 17 Prada Satin Top-Handle Evening Bag

Princess Beatrice, Bags

Prada Tweed Silk Long Jacket

May 5

May 5 Prada Tweed Silk Long Jacket

Princess Beatrice, Outerwear

Prada Satin D'Orsay Ankle Strap Heels in Grey

Feb 17

Feb 17 Prada Satin D'Orsay Ankle Strap Heels in Grey

Princess Beatrice, Princess Eugenie, Shoes

Prada Silk Midi Dress with Embellishment

Dec 10

Dec 10 Prada Silk Midi Dress with Embellishment

Princess Beatrice, Dresses