What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Happy 58th Birthday to King Frederik!

May 26, 2026

Happy 58th Birthday to King Frederik!

May 26, 2026

May 26, 2026

Latest Find

Featured

Sandro Eleome Sweater

Princess Elisabeth, Tops

Sandro Eleome Sweater

Princess Elisabeth, Tops

Princess Elisabeth, Tops

All tagged 9Aug25

Christian Dior Hat Basket Bag in Natural Supple Raffia with Flowers

May 24

May 24 Christian Dior Hat Basket Bag in Natural Supple Raffia with Flowers

Beatrice Casiraghi, Bags

Christian Dior Mid-Length Flared Shirtdress in White Cotton Poplin with Multicolor Lily of the Valley Motif

May 24

May 24 Christian Dior Mid-Length Flared Shirtdress in White Cotton Poplin with Multicolor Lily of the Valley Motif

Beatrice Casiraghi, Dresses

Monc Tampere Sunglasses in Quartz

Jun 19

Jun 19 Monc Tampere Sunglasses in Quartz

Zara Phillips, Accessories, Sunglasses

Devoucoux Cotton Cap in GreenGrey

Sep 22

Sep 22 Devoucoux Cotton Cap in GreenGrey

Zara Phillips, Hats

Christian Dior DiorSignature B4I Sunglasses in Black

May 26

May 26 Christian Dior DiorSignature B4I Sunglasses in Black

Beatrice Casiraghi, Accessories, Sunglasses

Charles Owen Halo Helmet in Midnight Matte/Rose Gold

Jan 7

Jan 7 Charles Owen Halo Helmet in Midnight Matte/Rose Gold

Zara Phillips, Hats

Animo Lud Competition Jacket in Blu Navy

Aug 29

Aug 29 Animo Lud Competition Jacket in Blu Navy

Zara Phillips, Outerwear

Musto Action Primaloft Gilet in True Navy

May 22

May 22 Musto Action Primaloft Gilet in True Navy

Zara Phillips, Outerwear

Rolex Yacht-Master 40 Watch in Everose Gold

Feb 19

Feb 19 Rolex Yacht-Master 40 Watch in Everose Gold

Zara Phillips, Watches, Accessories