What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

Read more →

September 15, 2026

Latest Find

Featured

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

Manolo Blahnik BB Pointed Toe Pumps in Black Satin

Princess Charlene, Shoes

Read more →

Princess Charlene, Shoes

All tagged Marni Cotton Cady Jacket

Marni Cotton Cady Jacket in Blue

May 20

May 20 Marni Cotton Cady Jacket in Blue

Crown Princess Victoria, Outerwear

Marni Cotton Cady Jacket in Tan

May 20

May 20 Marni Cotton Cady Jacket in Tan

Crown Princess Victoria, Outerwear