What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

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Spade-print maxi dress.

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Worn by Princess Beatrice on:

March 2019 - #WomenAtWork Linkedin Series

Worn by Princess Marie on:

13 November 2018 - International Stop Wasting Food Dinner

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 29 Zara Spade Print Dress

Zara Spade Print Dress

Worn by Princess Beatrice on:

Worn by Princess Marie on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Oct 29 Zara Spade Print Dress

Zara Spade Print Dress

Worn by Princess Beatrice on:

Worn by Princess Marie on:

Oct 29 Milk & Masuki Sleeveless Singlet Dress in Jungle Fern Print

Oct 29 Kotur Espey Clutch in Black Elaphe with Crystal-Embellished Clasp

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