What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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September 6, 2026

Crown Princess Victoria visits Indonesia - Day 2

September 6, 2026

On Saturday, Crown Princess Victoria spent her second day in Indonesia in her role as a United Nations Development Programme (UNDP) Goodwill Ambassador.

September 6, 2026

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Princess Leonor, Accessories, Earrings

Parfois Braided Hoop Earrings

Princess Leonor, Accessories, Earrings

Jan 21

Jan 21 Zimmermann Hypnotic Satin Shirt

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Countess of Wessex, Tops

Zimmermann Hypnotic Satin Shirt

The Hypnotic Satin Shirt in Denim Paisley from our Fall 2025 Collection, Hypnotic. A silk shirt featuring long sleeves, embroidery detailing and a classic collar.

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