What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

Featured

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

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Princess Eugenie, Outerwear

All tagged Zimmermann

Zimmermann Mahon Midi Skirt in White

Aug 24

Aug 24 Zimmermann Mahon Midi Skirt in White

Crown Princess Marie Chantal, Bottoms

Zimmermann Amelie Floral-Print Broderie-Anglaise Linen Dress

Jul 10

Jul 10 Zimmermann Amelie Floral-Print Broderie-Anglaise Linen Dress

Queen Maxima, Dresses

Zimmermann Matchmaker Denim Skirt

Jun 23

Jun 23 Zimmermann Matchmaker Denim Skirt

Crown Princess Mary, Bottoms

Zimmermann Lucky Plunge Midi Dress

Jun 16

Jun 16 Zimmermann Lucky Plunge Midi Dress

Queen Mathilde, Dresses

Zimmermann Patience Dress

Jun 13

Jun 13 Zimmermann Patience Dress

Princess Gabriella, Dresses

Zimmermann Mahon Maxi Dress

Jun 13

Jun 13 Zimmermann Mahon Maxi Dress

Princess Charlene, Dresses

Zimmermann Harmony Blouse

Jun 11

Jun 11 Zimmermann Harmony Blouse

Princess Madeleine, Tops

Zimmermann Patience Blouse

Jun 6

Jun 6 Zimmermann Patience Blouse

Crown Princess Marie Chantal, Tops

Zimmermann Matchmaker Lift Off Skirt

Apr 20

Apr 20 Zimmermann Matchmaker Lift Off Skirt

Princess Josephine, Bottoms

Zimmermann Rebellion Flared Trousers

Apr 10

Apr 10 Zimmermann Rebellion Flared Trousers

Crown Princess Mette Marit, Bottoms

Zimmermann Hypnotic Maxi Dress

Mar 23

Mar 23 Zimmermann Hypnotic Maxi Dress

Countess of Wessex, Gowns

Zimmermann Dawning Buttoned Midi Dress

Mar 21

Mar 21 Zimmermann Dawning Buttoned Midi Dress

Princess Charlene, Dresses

Zimmermann Hypnotic Satin Shirt

Jan 21

Jan 21 Zimmermann Hypnotic Satin Shirt

Countess of Wessex, Tops

Zimmermann Wylie Belted Broderie Anglaise Dress

Dec 21

Dec 21 Zimmermann Wylie Belted Broderie Anglaise Dress

Crown Princess Marie Chantal, Dresses

Zimmermann Acacia Midi Shirt Dress

Dec 3

Dec 3 Zimmermann Acacia Midi Shirt Dress

Queen Maxima, Dresses

Zimmermann Wylie Shirt in Olive

Nov 2

Nov 2 Zimmermann Wylie Shirt in Olive

Crown Princess Mary, Tops

Zimmermann Wylie Wide-Leg Trousers in Olive

Nov 2

Nov 2 Zimmermann Wylie Wide-Leg Trousers in Olive

Crown Princess Mary, Bottoms

Zimmermann Natura Puff-Sleeve Lace Top

Nov 1

Nov 1 Zimmermann Natura Puff-Sleeve Lace Top

Crown Princess Mary, Tops

Zimmermann Natura Lace Midi Pencil Skirt

Nov 1

Nov 1 Zimmermann Natura Lace Midi Pencil Skirt

Crown Princess Mary, Bottoms

Zimmermann Crush Scalloped Midi Dress

Jul 14

Jul 14 Zimmermann Crush Scalloped Midi Dress

Queen Maxima, Dresses