What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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The Princess of Wales presents Queen Elizabeth II Award for British Design

May 13, 2025

The Princess of Wales presents Queen Elizabeth II Award for British Design

May 13, 2025

May 13, 2025

Latest Find

Featured

Barbara Louys Fiore Earrings

Queen Mathilde, Accessories, Earrings

Barbara Louys Fiore Earrings

Queen Mathilde, Accessories, Earrings

Queen Mathilde, Accessories, Earrings

All in Crown Princess Victoria

BCBGMaxAzria Leather Handbag

May 20

May 20 BCBGMaxAzria Leather Handbag

Crown Princess Victoria, Bags

Zadig et Voltaire Kamy Jacket

May 20

May 20 Zadig et Voltaire Kamy Jacket

Crown Princess Victoria, Outerwear

Sand Grommet Detail Jacket

May 14

May 14 Sand Grommet Detail Jacket

Crown Princess Victoria, Outerwear

Tosca Blu Flower Detail Bag

May 13

May 13 Tosca Blu Flower Detail Bag

Crown Princess Victoria, Bags

Day Birger et Mikkelsen Vine Skirt

May 13

May 13 Day Birger et Mikkelsen Vine Skirt

Crown Princess Victoria, Bottoms

Day Birger et Mikkelsen Paneled Skirt

May 13

May 13 Day Birger et Mikkelsen Paneled Skirt

Crown Princess Victoria, Bottoms

Brandon Thomas Tweed Coat

May 13

May 13 Brandon Thomas Tweed Coat

Crown Princess Victoria, Outerwear

Zadig et Voltaire Tink Blouse in Blue

May 13

May 13 Zadig et Voltaire Tink Blouse in Blue

Crown Princess Victoria, Tops

House of Dagmar Straight Leg Jeans

May 11

May 11 House of Dagmar Straight Leg Jeans

Crown Princess Victoria, Bottoms

The Extreme Collection London Blazer

May 10

May 10 The Extreme Collection London Blazer

Crown Princess Victoria, Outerwear

Tim Mårtenson Pillbox Hat

May 9

May 9 Tim Mårtenson Pillbox Hat

Crown Princess Victoria, Hats

Ahlvar Gallery Yoli Silk Blouse

May 9

May 9 Ahlvar Gallery Yoli Silk Blouse

Crown Princess Victoria, Tops

By Malina Aline Skirt in Fiore

May 8

May 8 By Malina Aline Skirt in Fiore

Crown Princess Victoria, Bottoms

Jimmy Choo Romy 85 Pumps in Ultraviolet Suede

May 6

May 6 Jimmy Choo Romy 85 Pumps in Ultraviolet Suede

Crown Princess Victoria, Shoes

Handsome Stockholm Essentials Gloves in Blue

May 6

May 6 Handsome Stockholm Essentials Gloves in Blue

Crown Princess Victoria, Accessories

Susan Szatmary Port Doré Clutch in Blue Snakeskin

May 6

May 6 Susan Szatmary Port Doré Clutch in Blue Snakeskin

Crown Princess Victoria, Bags

Christian Louboutin Loubitwist Clutch

May 5

May 5 Christian Louboutin Loubitwist Clutch

Crown Princess Victoria, Bags

Roland Mouret Twisted-Panel Cady Dress

May 5

May 5 Roland Mouret Twisted-Panel Cady Dress

Crown Princess Victoria, Dresses

By Malina Violetta Silk Shirt

Apr 26

Apr 26 By Malina Violetta Silk Shirt

Crown Princess Victoria, Tops

Handsome Stockholm Washable Leather Gloves in Camel

Apr 26

Apr 26 Handsome Stockholm Washable Leather Gloves in Camel

Crown Princess Victoria, Accessories