What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Astrid's Economic Mission to the USA - Day 1

Oct 6, 2025

Princess Astrid's Economic Mission to the USA - Day 1

Oct 6, 2025

Oct 6, 2025

Latest Find

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Saint Laurent Monogram Kate Clutch

Princess Astrid, Bags

Saint Laurent Monogram Kate Clutch

Princess Astrid, Bags

Princess Astrid, Bags

All in Dresses

Suzannah Metallic Embroidery Palm Shirt Dress

Jun 17

Jun 17 Suzannah Metallic Embroidery Palm Shirt Dress

Countess of Wessex, Dresses

ByTiMo Georgette Midi Dress in Daydream

Jun 16

Jun 16 ByTiMo Georgette Midi Dress in Daydream

Crown Princess Victoria, Dresses

Hugo Boss Long Sleeved Dress

Jun 15

Jun 15 Hugo Boss Long Sleeved Dress

Crown Princess Mary, Dresses

ME + EM Polka Dot Mini Dress in Cream/Black

Jun 15

Jun 15 ME + EM Polka Dot Mini Dress in Cream/Black

Zara Phillips, Dresses

ARoss Girl x Soler Amanda Belted Maxi Dress in Beige

Jun 15

Jun 15 ARoss Girl x Soler Amanda Belted Maxi Dress in Beige

Countess of Wessex, Dresses

Dries Van Noten Printed Wrap Dress in Blue

Jun 14

Jun 14 Dries Van Noten Printed Wrap Dress in Blue

Queen Mathilde, Dresses

Victoria Beckham Pussy-bow Pleated Midi Dress in Brown

Jun 13

Jun 13 Victoria Beckham Pussy-bow Pleated Midi Dress in Brown

Queen Maxima, Dresses

Me + Em Cotton Summer Stripe Midi Dress

Jun 11

Jun 11 Me + Em Cotton Summer Stripe Midi Dress

Countess of Wessex, Dresses

Alexander McQueen Leaf Midi Pencil Dress in Dahlia Pink

Jun 11

Jun 11 Alexander McQueen Leaf Midi Pencil Dress in Dahlia Pink

Duchess of Cambridge, Dresses

Diane von Furstenberg Queena Belted Tiered Floral-Print Dress in Blue

Jun 11

Jun 11 Diane von Furstenberg Queena Belted Tiered Floral-Print Dress in Blue

Queen Mathilde, Dresses

Devotion Ella Dress in White/Black

Jun 10

Jun 10 Devotion Ella Dress in White/Black

Princess Catharina-Amalia, Dresses

Gucci Silk Halter Dress

Jun 9

Jun 9 Gucci Silk Halter Dress

HGD Stéphanie, Dresses, Grand Duchess Maria Teresa

ME + EM Polka Dot Print Dress in Cream/Black

Jun 9

Jun 9 ME + EM Polka Dot Print Dress in Cream/Black

Countess of Wessex, Dresses

Hugo Boss Dellisi Maxi Dress in Pink

Jun 9

Jun 9 Hugo Boss Dellisi Maxi Dress in Pink

Queen Letizia, Dresses

Prada Virgin Wool Mini Dress

Jun 8

Jun 8 Prada Virgin Wool Mini Dress

HGD Stéphanie, Dresses

ByTiMo Bloom 50s Dress in Pink

Jun 8

Jun 8 ByTiMo Bloom 50s Dress in Pink

Crown Princess Victoria, Dresses

Maje Risoula Dress

Jun 8

Jun 8 Maje Risoula Dress

Princess Beatrice, Dresses

Lanvin Silk Collared Dress in Grey/Black

Jun 8

Jun 8 Lanvin Silk Collared Dress in Grey/Black

Princess Caroline, Dresses

Chanel HC Double-Breasted Layered Dress

Jun 8

Jun 8 Chanel HC Double-Breasted Layered Dress

Princess Caroline, Dresses

Chanel Double-Breasted Dress with Pockets

Jun 8

Jun 8 Chanel Double-Breasted Dress with Pockets

Charlotte Casiraghi, Dresses