What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

May 29, 2025

Latest Find

Featured

Carolina Herrera Jasmine Brocade Long Shirt Dress

Queen Mathilde, Gowns

Carolina Herrera Jasmine Brocade Long Shirt Dress

Queen Mathilde, Gowns

Queen Mathilde, Gowns

All in Princess Alexandra

Off-White Floral Palazzo Trousers

Jun 22

Jun 22 Off-White Floral Palazzo Trousers

Princess Alexandra, Bottoms

Liu Jo Floral Trousers

Mar 5

Mar 5 Liu Jo Floral Trousers

Princess Alexandra, Bottoms

Tara Jarmon Mick Coat in Midnight Blue

Dec 4

Dec 4 Tara Jarmon Mick Coat in Midnight Blue

Princess Alexandra, Outerwear

Agua by Agua Bendita Banana Dahlia-Embroidered Off-The-Shoulder Midi Dress

Sep 26

Sep 26 Agua by Agua Bendita Banana Dahlia-Embroidered Off-The-Shoulder Midi Dress

Princess Alexandra, Dresses

Bazar Deluxe Floral Embroidered Cropped Jacket in Black

Sep 21

Sep 21 Bazar Deluxe Floral Embroidered Cropped Jacket in Black

Princess Alexandra, Outerwear

Temperley London Sequinned Billie Wrap Dress

Sep 15

Sep 15 Temperley London Sequinned Billie Wrap Dress

Princess Alexandra, Gowns

Andrew Gn Long Fur-Trimmer Coat

Sep 9

Sep 9 Andrew Gn Long Fur-Trimmer Coat

Princess Alexandra, Outerwear

Sézane Ambra Blouse in White

Sep 7

Sep 7 Sézane Ambra Blouse in White

Princess Alexandra, Tops

Gas Bijoux Buzios Feather Earrings

Sep 5

Sep 5 Gas Bijoux Buzios Feather Earrings

Princess Alexandra, Accessories, Earrings

Johnny Was Embroidered Summer Long Kimono in Navy

Sep 5

Sep 5 Johnny Was Embroidered Summer Long Kimono in Navy

Princess Alexandra, Outerwear

Dolce & Gabbana Double Sided Coat in Pink

Aug 21

Aug 21 Dolce & Gabbana Double Sided Coat in Pink

HGD Stéphanie, Outerwear, Princess Alexandra

Natan Ruffle Chiffon Dress

May 29

May 29 Natan Ruffle Chiffon Dress

Princess Alexandra, Dresses

Natan Chiffon Overlay Dress

May 29

May 29 Natan Chiffon Overlay Dress

Princess Alexandra, Dresses

Prada Floral Embroidered Shift Dress

May 13

May 13 Prada Floral Embroidered Shift Dress

Princess Alexandra, Dresses

Prada Ombre Silk Sleeveless Dress in Burgundy

Apr 23

Apr 23 Prada Ombre Silk Sleeveless Dress in Burgundy

Princess Alexandra, Dresses

Natan Half Tweed Dress in White

Apr 8

Apr 8 Natan Half Tweed Dress in White

HGD Stéphanie, Dresses, Princess Alexandra

Miu Miu Floral Lace A-Line Dress in Red

Dec 30

Dec 30 Miu Miu Floral Lace A-Line Dress in Red

Princess Alexandra, Dresses

Elie Saab Printed V-Neck Gown

Mar 21

Mar 21 Elie Saab Printed V-Neck Gown

Princess Alexandra, Gowns

Elie Saab Couture Halter Neck Embroidered Top

Jan 16

Jan 16 Elie Saab Couture Halter Neck Embroidered Top

Grand Duchess Maria Teresa, Princess Alexandra, Tops

Elie Saab Couture Embroidered Jacket

Jan 16

Jan 16 Elie Saab Couture Embroidered Jacket

Grand Duchess Maria Teresa, Outerwear, Princess Alexandra