What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

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On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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Benedikte Thoustrup, Accessories, Sunglasses

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

All in Princess Laurentien

Nov 22

Nov 22 Angelo Moretti Ice Earrings

Sarah Williams

Princess Laurentien, Accessories, Earrings

Nov 19

Nov 19 Nicla Extra Wide Leg Trousers

Sarah Williams

Princess Laurentien, Bottoms

Nov 19

Nov 19 IKKS Leather Saddle Bag

Sarah Williams

Princess Laurentien, Bags

Nov 19

Nov 19 M Missoni Knit Tank Dress

Sarah Williams

Princess Laurentien, Dresses

Nov 19

Nov 19 Raffaello Rossi Helena Pants

Sarah Williams

Princess Laurentien, Bottoms

Nov 15

Nov 15 BCBGMaxAzria Colorblock Silk Dress

Sarah Williams

Princess Laurentien, Dresses

Nov 15

Nov 15 Armani Jeans Trucker Jacket

Sarah Williams

Princess Laurentien, Outerwear

Nov 15

Nov 15 Gucci Patent Leather Pumps

Sarah Williams

Princess Laurentien, Shoes

Nov 15

Nov 15 Banana Republic Lock Frame Clutch

Sarah Williams

Princess Laurentien, Bags

Nov 15

Nov 15 Valentino Color-block Crepe Dress

Sarah Williams

Princess Laurentien, Dresses

Nov 15

Nov 15 Karen Millen Striped Dress

Sarah Williams

Princess Laurentien, Dresses

Nov 13

Nov 13 Riani Printed Check Pants

Sarah Williams

Princess Laurentien, Bottoms

Nov 12

Nov 12 Essentiel Antwerp Printed Pants

Sarah Williams

Princess Laurentien, Bottoms

Nov 12

Nov 12 Ana Alcazar Deco Top

Sarah Williams

Princess Laurentien, Tops

Nov 12

Nov 12 Ana Alcazar Deco Trousers

Sarah Williams

Princess Laurentien, Bottoms

Nov 12

Nov 12 Weekend Max Mara Printed Cigarette Trousers

Sarah Williams

Princess Laurentien, Bottoms

Nov 12

Nov 12 Tara Jarmon Knee Length Coat

Sarah Williams

Princess Laurentien, Outerwear

Nov 12

Nov 12 Sergio Rossi Slingback Silver Heels

Sarah Williams

Princess Laurentien, Shoes

Nov 12

Nov 12 Diane von Furstenberg Benton Printed Trousers

Sarah Williams

Princess Laurentien, Bottoms

Nov 12

Nov 12 Essentiel Antwerp Varryme Blouse

Sarah Williams

Princess Laurentien, Tops

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 22 Angelo Moretti Ice Earrings

Nov 19 Nicla Extra Wide Leg Trousers

Nov 19 IKKS Leather Saddle Bag

Nov 19 M Missoni Knit Tank Dress

Nov 19 Raffaello Rossi Helena Pants

Nov 15 BCBGMaxAzria Colorblock Silk Dress

Nov 15 Armani Jeans Trucker Jacket

Nov 15 Gucci Patent Leather Pumps

Nov 15 Banana Republic Lock Frame Clutch

Nov 15 Valentino Color-block Crepe Dress

Nov 15 Karen Millen Striped Dress

Nov 13 Riani Printed Check Pants

Nov 12 Essentiel Antwerp Printed Pants

Nov 12 Ana Alcazar Deco Top

Nov 12 Ana Alcazar Deco Trousers

Nov 12 Weekend Max Mara Printed Cigarette Trousers

Nov 12 Tara Jarmon Knee Length Coat

Nov 12 Sergio Rossi Slingback Silver Heels

Nov 12 Diane von Furstenberg Benton Printed Trousers

Nov 12 Essentiel Antwerp Varryme Blouse

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