What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Baltic Sea Festival

Aug 28, 2025

Crown Princess Victoria attends Baltic Sea Festival

Aug 28, 2025

Aug 28, 2025

Latest Find

Featured

Sézane Louisa Jumper

Meghan Markle, Tops

Sézane Louisa Jumper

Meghan Markle, Tops

Meghan Markle, Tops

All in Princess Marie

Emporio Armani Short Blazer

Aug 20

Aug 20 Emporio Armani Short Blazer

Princess Marie, Outerwear

Mango Polka-dot Dress with Belt

Aug 19

Aug 19 Mango Polka-dot Dress with Belt

Princess Marie, Dresses

Jane Win Delicate Satellite Chain

Aug 19

Aug 19 Jane Win Delicate Satellite Chain

Princess Marie, Accessories, Necklace

Jane Win LOVE Embellished Hearts Find Me Pendant in Turquoise

Aug 18

Aug 18 Jane Win LOVE Embellished Hearts Find Me Pendant in Turquoise

Princess Marie, Accessories, Necklace

Mango Linen Jacket in Sky Blue

Aug 18

Aug 18 Mango Linen Jacket in Sky Blue

Princess Marie, Outerwear

Yves Saint Laurent Wool Jacket

Jul 14

Jul 14 Yves Saint Laurent Wool Jacket

Princess Marie, Outerwear

Karen Millen Silk Floral Top

Jul 13

Jul 13 Karen Millen Silk Floral Top

Princess Marie, Tops

Theory Treeca Trousers in Black

Jun 11

Jun 11 Theory Treeca Trousers in Black

Princess Marie, Bottoms

Roxanne Assoulin Royal Bracelet

Jun 3

Jun 3 Roxanne Assoulin Royal Bracelet

Princess Marie, Accessories, Bracelet

Ro Copenhagen Fryd Ear-Pendant in 18kt Yellow Gold and Moonstone

Jun 2

Jun 2 Ro Copenhagen Fryd Ear-Pendant in 18kt Yellow Gold and Moonstone

Princess Marie, Earrings, Accessories

Ro Copenhagen Fryd Wave Earrings in 18kt Yellow Gold with Diamonds

Jun 2

Jun 2 Ro Copenhagen Fryd Wave Earrings in 18kt Yellow Gold with Diamonds

Princess Marie, Earrings, Accessories

Paul & Joe Wool Blazer

May 10

May 10 Paul & Joe Wool Blazer

Princess Marie, Outerwear

Theory Treeca Trousers in Pearl Blue

May 8

May 8 Theory Treeca Trousers in Pearl Blue

Princess Marie, Bottoms

Theory Classic Staple Blazer

May 8

May 8 Theory Classic Staple Blazer

Princess Marie, Outerwear

Rikke Gudnitz Strapless Embellished Gown

Apr 13

Apr 13 Rikke Gudnitz Strapless Embellished Gown

Princess Marie, Gowns

Rikke Gudnitz One-Shoulder Embellished Gown in Blue

Apr 13

Apr 13 Rikke Gudnitz One-Shoulder Embellished Gown in Blue

Princess Marie, Gowns

Veronica Beard Izara Dickey Jacket

Feb 26

Feb 26 Veronica Beard Izara Dickey Jacket

Princess Marie, Outerwear

Ann Mashburn Rabbit Fur Lined Gloves

Feb 21

Feb 21 Ann Mashburn Rabbit Fur Lined Gloves

Princess Marie, Accessories

Armani Collezioni Draped Dress

Feb 19

Feb 19 Armani Collezioni Draped Dress

Princess Marie, Dresses

Giorgio Armani Short Velvet Blazer

Feb 19

Feb 19 Giorgio Armani Short Velvet Blazer

Princess Marie, Outerwear