What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Duke and Duchess of Sussex attend Sundance Film Festival

Jan 25, 2026

The Duke and Duchess of Sussex attend Sundance Film Festival

Jan 25, 2026

Jan 25, 2026

Latest Find

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Lafayette 148 Double Face Cropped Jacket

Crown Princess Mette Marit, Outerwear

Lafayette 148 Double Face Cropped Jacket

Crown Princess Mette Marit, Outerwear

Crown Princess Mette Marit, Outerwear

All in Princess Marie

Mika Sarolea Mona Croc Clutch in White

Aug 20

Aug 20 Mika Sarolea Mona Croc Clutch in White

Princess Marie, Bags

Stine Goya Luisa Suede Coat in Orchid Pink

Aug 20

Aug 20 Stine Goya Luisa Suede Coat in Orchid Pink

Princess Marie, Outerwear

Céline Tassel-Accented Handle Bag

Aug 20

Aug 20 Céline Tassel-Accented Handle Bag

Princess Marie, Bags

Oakley Latch Sunglasses in Holbrook Matte Black / Ruby Iridium Polarized

Aug 19

Aug 19 Oakley Latch Sunglasses in Holbrook Matte Black / Ruby Iridium Polarized

Princess Marie, Accessories, Sunglasses

Vionnet One-Shoulder Stretch-Twill Gown in Purple

Aug 19

Aug 19 Vionnet One-Shoulder Stretch-Twill Gown in Purple

Princess Marie, Gowns

By Malene Birger Bows Detail Cardigan in Pink

Aug 19

Aug 19 By Malene Birger Bows Detail Cardigan in Pink

Princess Marie, Outerwear

Ganni Ryder Peplum Blouse in White

Aug 19

Aug 19 Ganni Ryder Peplum Blouse in White

Princess Marie, Tops

Trifari Tanjore Brooch

Aug 19

Aug 19 Trifari Tanjore Brooch

Princess Marie, Accessories, Brooches

Boucheron Reflet Watch with Ostrich Strap

Aug 19

Aug 19 Boucheron Reflet Watch with Ostrich Strap

Princess Marie, Accessories, Watches

Bailey 44 Magic Snake Dress in Brown

Aug 19

Aug 19 Bailey 44 Magic Snake Dress in Brown

Princess Marie, Dresses

Unyx Rhinestone Detail Dress in Brown

Aug 19

Aug 19 Unyx Rhinestone Detail Dress in Brown

Princess Marie, Dresses

Dolce & Gabbana Bead Embellished Shift Dress in Black

Aug 19

Aug 19 Dolce & Gabbana Bead Embellished Shift Dress in Black

Princess Marie, Dresses

Banana Republic Lace Trim Ribbed Tank Top in White

Aug 19

Aug 19 Banana Republic Lace Trim Ribbed Tank Top in White

Princess Marie, Tops

Zara Sequin Enveloppe Clutch in Silver

Aug 17

Aug 17 Zara Sequin Enveloppe Clutch in Silver

Princess Marie, Bags

Banana Republic Patterned Tank Blouse in White

Aug 16

Aug 16 Banana Republic Patterned Tank Blouse in White

Princess Marie, Tops

Stéphanie Vaillé Mumbai Skirt

Aug 16

Aug 16 Stéphanie Vaillé Mumbai Skirt

Princess Marie, Bottoms

Stéphanie Vaillé Magali Dress

Aug 16

Aug 16 Stéphanie Vaillé Magali Dress

Princess Marie, Dresses

Reiss Mable Top in Aqua

Aug 16

Aug 16 Reiss Mable Top in Aqua

Princess Marie, Tops

Reiss Cindy Top in Soft Grey

Aug 16

Aug 16 Reiss Cindy Top in Soft Grey

Princess Marie, Tops

Céline CL40138I 01A Sunglasses in Tortoise

Aug 15

Aug 15 Céline CL40138I 01A Sunglasses in Tortoise

Princess Marie, Accessories, Sunglasses