What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Belgian Royal Family attends Prince Gabriel's swearing in ceremony

Sep 30, 2025

Belgian Royal Family attends Prince Gabriel's swearing in ceremony

Sep 30, 2025

Sep 30, 2025

Latest Find

Featured

Cancerfonden 2025 Pink Bracelet

Crown Princess Victoria, Accessories, Bracelet

Cancerfonden 2025 Pink Bracelet

Crown Princess Victoria, Accessories, Bracelet

Crown Princess Victoria, Accessories, Bracelet

All in Princess Sofia

By Malina Elsa Fur Jacket in Beige

Apr 4

Apr 4 By Malina Elsa Fur Jacket in Beige

Crown Princess Victoria, Outerwear, Princess Sofia, Princess Madeleine

Stenströms Merino Wool Cape in Grey

Apr 3

Apr 3 Stenströms Merino Wool Cape in Grey

Princess Sofia, Outerwear

Just Female Hydro Trench Coat

Apr 3

Apr 3 Just Female Hydro Trench Coat

Princess Sofia, Outerwear

2nd Day Livia Coat in Artisan Gold

Apr 2

Apr 2 2nd Day Livia Coat in Artisan Gold

Princess Sofia, Outerwear

Ida Sjöstedt Flawless Tulle Skirt in Pink

Feb 13

Feb 13 Ida Sjöstedt Flawless Tulle Skirt in Pink

Princess Sofia, Bottoms

Soft Goat Detail Top in Powder Pink

Feb 13

Feb 13 Soft Goat Detail Top in Powder Pink

Princess Sofia, Tops

Gas Bijoux Tapachula Earrings in Gold

Jan 27

Jan 27 Gas Bijoux Tapachula Earrings in Gold

Princess Sofia, Accessories, Earrings

Emma Israelsson Palm Leaf Ring in Gold

Jan 27

Jan 27 Emma Israelsson Palm Leaf Ring in Gold

Princess Sofia, Accessories, Rings

Dec 30

Dec 30 Topshop Unique Hambledon Dress

Princess Sofia, Dresses

Red Valentino Cuffed Shirt Dress

Dec 30

Dec 30 Red Valentino Cuffed Shirt Dress

Princess Sofia, Dresses

Lindex Floral Shirt Dress

Dec 30

Dec 30 Lindex Floral Shirt Dress

Princess Sofia, Dresses

Object Page Dallas Short Dress

Dec 30

Dec 30 Object Page Dallas Short Dress

Princess Sofia, Dresses

Paule Ka Crepe Floral Dress

Dec 30

Dec 30 Paule Ka Crepe Floral Dress

Princess Sofia, Dresses

Phase Eight Frieda Lace Dress

Dec 30

Dec 30 Phase Eight Frieda Lace Dress

Princess Sofia, Dresses

Philosophy di Lorenzo Serafini Printed Twill and Lace Dress

Dec 30

Dec 30 Philosophy di Lorenzo Serafini Printed Twill and Lace Dress

Princess Sofia, Dresses

Rare by ASOS Peplum Dress

Dec 30

Dec 30 Rare by ASOS Peplum Dress

Princess Sofia, Dresses

Reiss Valentina Dress

Dec 30

Dec 30 Reiss Valentina Dress

Princess Sofia, Dresses

Zara Dress with Bell Sleeves

Dec 30

Dec 30 Zara Dress with Bell Sleeves

Princess Sofia, Dresses

New Look Gold Metallic Box Clutch

Dec 29

Dec 29 New Look Gold Metallic Box Clutch

Princess Sofia, Bags

Hugo Boss Deplisuna Dress

Dec 29

Dec 29 Hugo Boss Deplisuna Dress

Princess Sofia, Dresses