What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Wimbledon Men's Singles Final

Jul 13, 2025

The Prince and Princess of Wales attend Wimbledon Men's Singles Final

Jul 13, 2025

Jul 13, 2025

Latest Find

Featured

Karen Millen Silk Floral Top

Princess Marie, Tops

Karen Millen Silk Floral Top

Princess Marie, Tops

Princess Marie, Tops

All in Princess Sofia

Edblad Heartbeats Ring in Steel

Apr 4

Apr 4 Edblad Heartbeats Ring in Steel

Princess Sofia, Accessories, Rings

Susan Szatmary Mini Palais Short Handle Bag in Black and White

Apr 4

Apr 4 Susan Szatmary Mini Palais Short Handle Bag in Black and White

Princess Sofia, Bags

Coster Copenhagen Ada Blazer

Mar 30

Mar 30 Coster Copenhagen Ada Blazer

Princess Sofia, Outerwear

Coster Copenhagen Squared Neck Top

Mar 30

Mar 30 Coster Copenhagen Squared Neck Top

Princess Sofia, Tops

Hugo Boss Tapiana Trousers

Mar 28

Mar 28 Hugo Boss Tapiana Trousers

Princess Sofia, Bottoms

Caroline Svedbom Evanna Earrings

Mar 11

Mar 11 Caroline Svedbom Evanna Earrings

Princess Sofia, Accessories, Earrings

Helly Hansen Limelight Beanie

Mar 5

Mar 5 Helly Hansen Limelight Beanie

Princess Sofia, Hats

Karen Millen Sleek Frame Leather Clutch

Feb 25

Feb 25 Karen Millen Sleek Frame Leather Clutch

Princess Sofia, Bags

Karen Millen Patent Leather Clutch

Feb 24

Feb 24 Karen Millen Patent Leather Clutch

Princess Sofia, Bags

The Vampire’s Wife Corduroy Festival Midi Dress

Feb 24

Feb 24 The Vampire’s Wife Corduroy Festival Midi Dress

Princess Sofia, Dresses

Gant Cape Coral Sandals

Feb 23

Feb 23 Gant Cape Coral Sandals

Princess Sofia, Shoes

Andiata Selja Gown

Jan 20

Jan 20 Andiata Selja Gown

Princess Sofia, Gowns

Bottega Veneta Knot Clutch in Black Padded Intreccio Leather

Jan 16

Jan 16 Bottega Veneta Knot Clutch in Black Padded Intreccio Leather

Princess Sofia, Bags

Ole Lynggaard Gypsy Earrings in Gold/Rose Gold/Mixed Stones/Diamonds

Jan 16

Jan 16 Ole Lynggaard Gypsy Earrings in Gold/Rose Gold/Mixed Stones/Diamonds

Princess Sofia, Accessories, Earrings

Dorothee Schumacher Emotional Essence Wide-Leg Trousers

Jan 16

Jan 16 Dorothee Schumacher Emotional Essence Wide-Leg Trousers

Princess Sofia, Bottoms

Dorothee Schumacher Emotional Essence Double Breasted Top

Jan 16

Jan 16 Dorothee Schumacher Emotional Essence Double Breasted Top

Princess Sofia, Tops

Lars Wallin Embroidered Brocade Organza Dress

Dec 22

Dec 22 Lars Wallin Embroidered Brocade Organza Dress

Princess Sofia, Dresses

Marzio Velvet Flap Clutch in Navy

Dec 22

Dec 22 Marzio Velvet Flap Clutch in Navy

Princess Sofia, Bags

Bottega Veneta Knot Clutch in Bone Foulard Intreccio Leather

Dec 11

Dec 11 Bottega Veneta Knot Clutch in Bone Foulard Intreccio Leather

Princess Sofia, Bags

Lilli Jahilo Maxima Gown

Dec 11

Dec 11 Lilli Jahilo Maxima Gown

Princess Sofia, Gowns