What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Sonja, Bags

I Santi Large Tote Bag

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May 6 Hugo Boss Oreath Coat in White

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Crown Princess Mary, Outerwear

Hugo Boss Oreath Coat in White

White coat with pink striped lining

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Worn by Queen Mary on:

12 September 2024 - Reception for Olympic and Paralympic athletes
10 October 2024 - Unveiling 2024 Christmas Stamp
5 May 2025 - Fredensborg Castle
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I Santi Large Tote Bag

Oct 22, 2025

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

May 6 Hugo Boss Oreath Coat in White

Hugo Boss Oreath Coat in White

Worn by Queen Mary on:

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

May 6 Hugo Boss Oreath Coat in White

Hugo Boss Oreath Coat in White

Worn by Queen Mary on:

May 6 Hugo Boss Oreath Coat in Navy

May 6 Georg et Arend Nana Trousers in White

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