What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Letizia attends 2023 Madrid Press Association Journalism Awards

Nov 21, 2024

Queen Letizia attends 2023 Madrid Press Association Journalism Awards

Nov 21, 2024

Nov 21, 2024

Latest Find

Featured

Soft Goat Short Sleeve Cashmere Jumper in Chocolate

Princess Sofia, Tops

Soft Goat Short Sleeve Cashmere Jumper in Chocolate

Princess Sofia, Tops

Princess Sofia, Tops

All tagged 15Dec22-S1

Max Mara Military Long Coat

Dec 15

Dec 15 Max Mara Military Long Coat

Countess of Wessex, Outerwear

Alaïa Lace Overlay Flared Dress in Red

Feb 17

Feb 17 Alaïa Lace Overlay Flared Dress in Red

Countess of Wessex, Dresses, Queen Sonja

L.K. Bennett Belle Knee High Boots in Black Suede

Feb 14

Feb 14 L.K. Bennett Belle Knee High Boots in Black Suede

Countess of Wessex, Shoes

Sophie Habsburg Lunatic Clutch in Black Caviar

Nov 9

Nov 9 Sophie Habsburg Lunatic Clutch in Black Caviar

Bags, Countess of Wessex, Lady Louise Windsor