What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria celebrates Malmö Symphony Orchestra's 100th anniversary

Jan 18, 2025

Crown Princess Victoria celebrates Malmö Symphony Orchestra's 100th anniversary

Jan 18, 2025

Jan 18, 2025

Latest Find

Featured

Valentino Taffeta Wide-Leg Trousers

Queen Sofia, Bottoms

Valentino Taffeta Wide-Leg Trousers

Queen Sofia, Bottoms

Queen Sofia, Bottoms

All tagged 18Jan25

Zara Slingback Bow Heels

Jan 18

Jan 18 Zara Slingback Bow Heels

Camille Gottlieb, Shoes

Zara Knit Cape Coat in Maroon

Jan 18

Jan 18 Zara Knit Cape Coat in Maroon

Camille Gottlieb, Outerwear

Edblad Tinsel Festive Earrings in Steel

Jan 18

Jan 18 Edblad Tinsel Festive Earrings in Steel

Crown Princess Victoria, Accessories, Earrings

APM Monaco Adjustable Cross Pavé Necklace

Jan 18

Jan 18 APM Monaco Adjustable Cross Pavé Necklace

Camille Gottlieb, Accessories, Necklace

Tara Jarmon Mafalda Coat

Jan 18

Jan 18 Tara Jarmon Mafalda Coat

Camille Gottlieb, Outerwear

Zara Metallic Threads Jacket with Fringing

Jan 18

Jan 18 Zara Metallic Threads Jacket with Fringing

Crown Princess Victoria, Outerwear

Christian Dior Lady Dior Medium Bag in Blue Cannage Calfskin

Dec 18

Dec 18 Christian Dior Lady Dior Medium Bag in Blue Cannage Calfskin

Camille Gottlieb, Bags

Edblad Mom Ring in Vanilla Steel

Jul 15

Jul 15 Edblad Mom Ring in Vanilla Steel

Crown Princess Victoria, Rings, Accessories

Bershka Fold-over High-heel Boots

Jan 21

Jan 21 Bershka Fold-over High-heel Boots

Camille Gottlieb, Shoes

Aldo Beaded Box Clutch Bag

Dec 11

Dec 11 Aldo Beaded Box Clutch Bag

Crown Princess Victoria, Bags

Christian Dior Diorama Bag in Red Leather with Silver Hardware

Jun 21

Jun 21 Christian Dior Diorama Bag in Red Leather with Silver Hardware

Princess Stephanie, Bags

Zara Buttoned Menswear Coat in Red

Aug 10

Aug 10 Zara Buttoned Menswear Coat in Red

Princess Stephanie, Outerwear

Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Oct 14

Oct 14 Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Crown Princess Victoria, Shoes, Princess Sofia

Zara Crepe Blazer in Red

Aug 11

Aug 11 Zara Crepe Blazer in Red

Princess Stephanie, Outerwear