What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

Latest Find

Featured

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

All tagged 18Nov13

Mar 17

Mar 17 Natan Couture Tweed Blazer in Pumpkin

Heaven

Grand Duchess Maria Teresa, Outerwear

Dec 27

Dec 27 Mulberry Oversized Alexa Satchel in Chocolate

Polka Popp

Princess Eugenie, Bags

Feb 25

Feb 25 JADEtribe Ikat-Print iPad Case in Black

Polka Popp

Princess Beatrice, Bags

Jun 30

Jun 30 Etro Asymmetric Printed Stretch-Cady Gown

Heaven

Queen Maxima, Gowns

Dec 26

Dec 26 LK Bennett Carla Pumps

Sarah Williams

Countess of Wessex, Shoes

Dec 13

Dec 13 Zara Two-Tone Geometric Necklace

Polka Popp

Princess Beatrice, Accessories, Necklace

Dec 13

Dec 13 Maje Soledad Dress

Polka Popp

Princess Beatrice, Dresses

Dec 13

Dec 13 Maje Apte Sequin Blazer in Black

Polka Popp

Princess Beatrice, Outerwear

May 29

May 29 Sergio Rossi Leather T Strap Sandals in Gold

Heaven

Queen Maxima, Shoes

Jan 16

Jan 16 Heavenly Necklaces Non-Drop Earrings

Sarah Williams

Countess of Wessex, Accessories, Earrings

Jan 16

Jan 16 Birks Diamond Maple Leaf Pendant

Sarah Williams

Countess of Wessex, Accessories, Necklace

Jan 3

Jan 3 Akris Snap Closure Cashmere Cape in Black

Heaven

Princess Charlene, Outerwear

Nov 19

Nov 19 Jimmy Choo Vikki Pumps in Nude Suede

Heaven

Princess Charlene, Shoes

Oct 28

Oct 28 Hugo Boss Prika-E Clutch in Watersnake Leather

Heaven

Queen Letizia, Bags

Jun 18

Jun 18 Magrit Pointy Patent Leather Pumps in Sand

Heaven

Queen Letizia, Shoes

May 7

May 7 Guglielmo Rotta Peep Toe Slingback Pumps in Navy Suede

Heaven

Queen Maxima, Shoes

May 4

May 4 Sandro Merveille Coat in Black

Polka Popp

Princess Eugenie, Outerwear

Sep 10

Sep 10 Chanel Comète Earrings

Heaven

Queen Letizia, Earrings, Accessories

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Mar 17 Natan Couture Tweed Blazer in Pumpkin

Dec 27 Mulberry Oversized Alexa Satchel in Chocolate

Feb 25 JADEtribe Ikat-Print iPad Case in Black

Jun 30 Etro Asymmetric Printed Stretch-Cady Gown

Dec 26 LK Bennett Carla Pumps

Dec 13 Zara Two-Tone Geometric Necklace

Dec 13 Maje Soledad Dress

Dec 13 Maje Apte Sequin Blazer in Black

May 29 Sergio Rossi Leather T Strap Sandals in Gold

Jan 16 Heavenly Necklaces Non-Drop Earrings

Jan 16 Birks Diamond Maple Leaf Pendant

Jan 3 Akris Snap Closure Cashmere Cape in Black

Nov 19 Jimmy Choo Vikki Pumps in Nude Suede

Oct 28 Hugo Boss Prika-E Clutch in Watersnake Leather

Jun 18 Magrit Pointy Patent Leather Pumps in Sand

May 7 Guglielmo Rotta Peep Toe Slingback Pumps in Navy Suede

May 4 Sandro Merveille Coat in Black

Sep 10 Chanel Comète Earrings

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