What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Prince and Princess of Wales attend Digger premiere

September 22, 2026

The Prince and Princess of Wales attend Digger premiere

September 22, 2026

On Tuesday, the Prince and Princess of Wales attended the world premiere & Royal Film Performance of Digger in London.

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September 22, 2026

Latest Find

Featured

Jonathan Simkhai Dahlia Handkerchief Midi Dress

Queen Maxima, Dresses

Jonathan Simkhai Dahlia Handkerchief Midi Dress

Queen Maxima, Dresses

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Queen Maxima, Dresses

All tagged 20Mar24-Soph

Suzannah x Joe Horner Gabriella Dress in Floral Print

Mar 11

Mar 11 Suzannah x Joe Horner Gabriella Dress in Floral Print

Countess of Wessex, Dresses

Prada 85mm Pumps in Pastel Blue Suede

Jun 8

Jun 8 Prada 85mm Pumps in Pastel Blue Suede

Countess of Wessex, Shoes

Felt Diamond Slice Pendant Necklace

Apr 24

Apr 24 Felt Diamond Slice Pendant Necklace

Countess of Wessex, Accessories, Necklace

Sophie Habsburg Ginny Clutch in Blue

Dec 27

Dec 27 Sophie Habsburg Ginny Clutch in Blue

Countess of Wessex, Bags