What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

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Queen Silvia, Accessories, Necklace

All tagged 20Sept24-Soph

Roxanne Assoulin Mini Swank Bracelet

Sep 25

Sep 25 Roxanne Assoulin Mini Swank Bracelet

Countess of Wessex, Accessories, Bracelet

TOMS Valencia Canvas Platform Espadrilles

Aug 3

Aug 3 TOMS Valencia Canvas Platform Espadrilles

Countess of Wessex, Shoes

Eleventy Single-Breasted Wool-Blend Blazer

May 18

May 18 Eleventy Single-Breasted Wool-Blend Blazer

Countess of Wessex, Outerwear

Etro Printed Cotton-Poplin Midi Dress

Feb 21

Feb 21 Etro Printed Cotton-Poplin Midi Dress

Countess of Wessex, Dresses